Posts Tagged ‘marketing tool’

I signed up for Pinterest mainly because everyone was doing it. I blame it on social media peer pressure.  The hype surpasses the function for me, but I can see its value, especially now that Pinterest has caused a surge in women’s magazines’ traffic.  It is my hope to one day work for one of these special interest or women’s magazines, so I’m glad to know that publications are seeing real results from social media.  I think some news organizations and newsrooms have been slow to adopt social media as a part of their daily assignment, but magazines have done a good job with the digital convergence.  (more…)